MRM's TELEVISION PRODUCTS
Dedicated to extending brand awareness and building customer loyalty, MRM offers a series of managed service products specifically designed for the television, radio and print media environments. Our series of products includes:
Transitioner (‘Carry’ your audience to the next show)
Transition the audience of a popular show to a newer or less popular show, which follows
Show Launcher (Raise awareness, repeat viewings)
Raise audience awareness and motivate them to try several episodes of a new show, ensuring they give the show a ‘fair chance’
Audience Builder (Audiences watch several episodes)
Influence sporadic viewers to watch shows more regularly
Commercial Builder (Draw audiences to watch more commercials)
Get viewers to ‘consume’ more commercials with demonstrable and measurable results for advertisers
AudienSelect (Polling & voting)
Let audiences influence or contribute to content, vote their opinions, or choose ‘winners’
Adsponder (Instant Advertising Response)
Users can respond to an advertisement by sending a simple code (from the ad) via text message & receive a full package of information to their designated email address
ShowMinder (Alerts and updates)
Create a channel for opted-in users to keep in touch with the show while off the air using reminders, teasers and updates
Text-to-TV (Stream moderated user input across the screen, live!)
This moderated service allows users to input their thoughts and ideas and have them streamed directly to television, to be visible to all viewers.
On2Chat (Custom-branded chat rooms by show, by channel, or by event)
Get viewers to create their own buzz about the show or its content. Also, use OnChat to create co-marketing campaigns with wireless carriers, and/or turn your ‘dead-air’ time in to a live chat forum for additional revenue
Revenue Generator (Create new revenues from successful shows)
For shows that already have a large audience and ads sold, use any of the products above in Revenue Generator mode to create new revenue streams including sponsorship vehicles
All of our products make innovative use of advanced technology to facilitate user-friendly media interaction. The convergence of TV, radio and other mass media with mobile technology provides an efficient information exchange that is always available at the convenience of the consumer. These features make text messaging an effective way to build brand and audience loyalty.
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